Advertisement from 1925 and 1927 Essay Example | Topics and Well Written Essays - 250 words

Advertisement from 1925 and 1927 - Essay Example Due to mass production, the concept of marketing of consumer goods began to grow. Therefore, large organizations started to market their products through advertisements. The examples of the advertisements from 1925 to 1927 are: advertisement for Berkey & Gay Furniture Company (1925) and advertisement for Eveready Flashlight and Battery (1927). Both the advertisements are written in the style of a story in which the product and its pros have been described. These advertisements show that customers were convinced about the utility of the product through a scenario which represents the use of the product. The customer would know about the products through the advertisements which would appear in the newspapers and wall posters. The advertisements are written in such a manner that the customers would read them along with the rest of the articles. The customers would care about the advertisements because they provide a realistic scenario and they would compel the customer to think about the product. Thus, it can be concluded that the trend of advertisements in 1920s was triggered by the rapid economic and social change. The examples of the advertisements provided above show that the advertisements were presented as short stories which attracted the attention of the customers due to their realistic

Cross Border Mergers and Acquisitions in India Essay Example for Free

Cross Border Mergers and Acquisitions in India Essay The corporate sector all over the world is restructuring its operations through different types of consolidation strategies like mergers and acquisitions in order to face challenges posed by the new pattern of globalisation. The intensity of such operations is increasing with the de-regulation of various government policies as a facilitator of the neo-liberal economic regime. The intensity of cross-border operations recorded an unprecedented surge since the mid-1990s and the same trend continues. Earlier, foreign firms were satisfying their market expansion strategy through the setting up of wholly owned subsidiaries in overseas markets which has now become a ‘second best option since it involves much time and effort that may not suit to the changed global scenario, cross-border mergers and acquisitions became the ‘first-best option’ to the leaders and others depended on the follow-the-leader’ strategy. The Indian corporate sector too experienced such a boom in mergers and acquisitions that led restructuring strategies especially after liberalization, Four types of growth strategies adopted by the firms. Firms started with domestic production and began to export to the foreign markets, establishment of subsidiaries in overseas market was the next stage and as a fourth phase, firms started to acquire firms in foreign markets instead of establishing subsidiaries. The increasing magnitude of investment through cross-border mergers and acquisitions and its emergence as a major component of FDI even in the case of developing countries such as India, why firms are engaging in cross-border consolidations instead of establishing subsidiaries or to engage in export-oriented growth.

interior with a book :: essays research papers

The painting I chose to critique is Interior with a Book. This painting was instantly appealing to me. The painting focuses on an empty chair in a room next to a table. On top of the table there is a cup closest to the chair. Next to that there is an open book, and on the right edge of the painting there is an empty plate on the table. If you look out the window, you will see a big green field. The reason this painting was so appealing to was because this field looks like a golf course to me. I can see a sand trap on the left edge of the painting close to the house the picture is taken from. Also, there is what appears to be a winding path coming down the center of the field which could be a cart path leading to a green.   Ã‚  Ã‚  Ã‚  Ã‚   The painting appears to be done in oils which would be a good choice for this painting. Painting with oils allows the painter to blend colors together and adds a lot of depth to the picture. This is imperative for many of the objects in this pai nting such as the field and the sky. Interior with a Book looks to be a representational painting but one could argue that there are some parts that are nonobjective or abstract. A person can see most of the images in the painting and they are forms in the natural world, thus making it a representational painting. However, there are two black spots that appear to be outside the window that I cannot make out exactly what they are, therefore maybe making this part nonobjective. On the other hand, with this picture looking so much like a golf course to me these two black spots could represent distorted golfers getting ready to chip in a ball, making this part abstract. One of the properties of this painting is that the field is made up of an analogous harmony. The field is made up of green, yellow-green, and yellow. The effect of this is that the field appears to have different shades of green grass, such as a rough, a fairway, and a green. Another property of this painting is the asymmetrical balance. The painting is heavier to the left because the chair, being the central image in the painting, is to the left of it.

Is Macbeth a hero or a murderous tyrant? Discuss Essay

Macbeth, the Thane of Cawdor was a murderous tyrant without question. Macbeth was originally considered to be a ‘hero’ at an early stage in the play however; the people of his Kingdom soon saw another side of him which turned him into a ‘butcher’. It is clear that through all of Macbeth’s schemes of becoming king, such as killing King Duncan and then his friend Banquo, he was a bloodthirsty and ruthless man. This malicious and tyrannical behaviour was not evident in Macbeth’s character early in the scenes, but became obvious as the play progressed and more and more people died because of him in an attempt to keep a secret. Killing Duncan for his position of King was the secret that Macbeth tried desperately to hide. He and Lady Macbeth thought that the crime they had committed would easily be erased with the simple washing of hands to remove the blood. The criminal pair went to the extent of framing other people for their crime so that they would not be even considered as the culprits. Dressing in their nightgowns before they went back to bed and ridding their bloody clothes was also an attempt to draw no suspicious attention to themselves. However, the traumatic incident that Macbeth experienced when killing an innocent, good man was something that would haunt him for many nights to come. Macbeth became paranoid after the awful deed and confided in Lady Macbeth saying that Methought I heard a voice cry†¦ â€Å"Sleep no more!’ to all the house†¦ Macbeth shall sleep no more’. As well as being haunted by his dreams at night, Macbeth had suspicions of Banquo’s knowledge of the murder and so, had to put an end to it. Macbeth, through his greed, murdered Duncan for power and the throne, and then, through the aid of henchmen, he killed Banquo also. To Macbeth, murder appeared to be the only sure way of keeping his secret that he was convinced Banquo would reveal. Our fears in Banquo stick deep, and in his royalty of nature reigns that which would be fear’d: ’tis much he dares. Macbeth was scared that his and lady Macbeth’s crime may come undone and so, once again, took to murdering the innocent. As well as Banquo, Macbeth instructed the henchmen to make Banquo’s son Fleance, embrace the fate of that dark hour. That is, kill Fleance also to stop him from revealing his fathers murderers, and therefore link it back to the King. This murderous intent from Macbeth was due to not only fear but also jealousy. Macbeth would not have royal descendants unlike Banquo according to the witches. So, by murdering Banquo, he thought he would succeed in concealing King Duncan’s death once and for all. By murdering Fleance, he would also prevent the line of Banquo continuing and becoming kings themselves. These actions of Macbeth were the beginning of the stage where he became desensitised to cold-blooded murder and therefore, as it did not affect him anymore, he became a ruthless and murderous tyrant showing no mercy. Macbeth had already been responsible for two deaths (as Fleance escaped the attack) and was in no hurry to cease until his position of king was not threatened. His murderous ways had paid off to a degree and now, because of his confrontation with the three apparitions in the woods, he felt invincible as they said. None of woman born shall harm Macbeth†¦never vanquished be until Great Birnam Wood to Dunsinane Hill shall come against him. It was after this discovery of his newly charmed life, that Macbeth truly turned into the ‘butcher’ that some had expected, and others had not. Originally known as brave Macbeth, over the series of murders and problems he had faced with seeing ghosts of Banquo, his fair, noble and valiant exuberance was lost and in its place, a malicious, merciless and murderous tyrant was born. Tyrant was the name given to Macbeth and he lived up to his title (through the use of henchmen again) when he massacred Macduff’s castle inhabitants. Macbeth was told to â€Å"beware Macduff† and when Macduff defiantly refused doing something and fled to England, Macbeth was immediately angered, determined to get his own back. The castle of Macduff I will surprise†¦give to the edge of the sword, his wife, his babes, and all unfortunate souls that trace him in his line. Murderers seized Macduff’s castle and everyone living there was brutally slain under orders of the King. Even though all slaughtered were unknowing and innocent to matters regarding Macbeth, because of this desire to hurt Macduff, the emotional trauma would be the real weapon against him. Because of Macbeth’s murderous and tyrannical ways, being affected by death became an unheard of reaction and this was particularly evident when, just prior to battle, he was notified of his wife, Lady Macbeth, committing suicide. Macbeth barely cared about this and was focused more on the war rather than his wife’s tragic death. An explanation of this indifferent response is based upon himself becoming a murderous tyrant, desensitised to the unnecessary execution of many innocent lives. Therefore, his wife’s death held no importance, in fact more of a nuisance as â€Å"She should have died hereafter; there would have been a time for such a word.† Macbeth had no understanding anymore about his actions. Macbeth was a murderous tyrant. The barbaric and ruthless actions that he went through with were unnecessary and were carried out for the tyrant’s personal power gain and stability in the throne. A tyrant cannot be a hero just as a hero cannot be a tyrant. The change from hero to tyrant in Macbeth’s self is clearly evident and cannot be mistaken for anything but murderous. Not grieving his wife’s death, organising for his friends murder and murdering a good and noble king is evidence to prove that Macbeth was desensitised to killing. Macbeth killed everyone that attempted to stand in his fate’s way and regardless of innocence; they were brutally murdered. These actions clearly prove that Macbeth was an abominably murderous tyrant.

Mystery Genre Essay

In the first video segment, Smith discusses the definition of a Mystery Genre by separating the different aspects of mystery into subgenres. There are the cozies, serial killer books, suspense, and classic mysteries. Smith says that’s cozies are mysteries devoid of onstage violence and sex. For example, in a cozy the protagonist would be a cat or a British housekeeper and also the crime solver. In serial killer books, everyone dies in a very gruesome and graphic way. Classic mysteries the reader asks the question of, what just happened? While suspense thrillers the reader asks, what is going to happen next? Smith goes onto explain that suspense uses multiple points of view and that the protagonist and antagonist were on a collision course from the start and the reader already knows it. In the second video segment, Smith talks about the five elements for a mystery genre and how each of them is used to make a good story. The first element mentioned is the inclusion of high stakes; Smith says that there is a misperception of high stakes and it doesn’t have to be life or death. He says to make characters that people care about and whatever is important to that character the reader will care about it too. The next element is larger than life characters; Smith says to, â€Å"Amp it up.† If you change different aspects of a characters life then the stakes will go up immensely. High concept of character, conflict, and conclusion; by having one line that describes the plot with character, conflict, and conclusion the concept will be good. Smith says having multiple points of view lets the reader to be emotionally involved with more than one character at a time and it also allows the writer to build suspense more effectively. The setting needs to be exotic and interesting and exotic doesn’t necessarily mean a foreign country but it could be a place of business. Anywhere that will take the reader somewhere they’ve never been before.

10 Common Job Interview Mistakes Millennials Make

10 Common Job Interview Mistakes Millennials Make Everybody has a hard time learning how to interview. It’s a skill like any other that requires preparation, practice, and patience. But it can be even harder for millennials, who often aren’t familiar with how to behave in professional situations. Here are 10 common mistakes millennials make- and how to avoid them. 1. Focus on me, me, meOversharing is perfect for a late night dish session with your new roommate. It’s not appropriate for an interview. Don’t misinterpret the â€Å"Tell me about yourself† part of the interview as a chance for you to rattle on and on about your life and dreams. Keep it professional and relevant to the task at hand.2. UndersellingConversely, millennials are often hesitant to talk about their strengths and skills, lest they come off as arrogant. A bit of selling yourself is not only permissible, it’s going to be necessary. Strike a good balance between confidence and arrogance.3. UnderdressingWhat you wear to the i nterview will make a lasting impression- one you may not have time to change in the course of a short interview. Do yourself a favor and look your absolute best. Err on the side of professional. You can always go more casual later once you have the lay of the land, and the job.4. Not doing your homeworkBefore you go into an interview, you must learn everything you can about the company and the position. Read up. Take notes. Have answers ready to show you’ve done your homework and you can get done what they need done.5. Maintaining a social media s***showGo through your social media profiles and walls and feeds and scrub them clean of anything that might give a potential hirer pause. That includes party stuff, political stuff, and anything otherwise questionable.6. Not using your age to your advantageYes, older, more seasoned candidates have more experience. But if you can find a way to sell your age as an asset, that can give you a huge boost. Figure out what that means to yo u- passion, vigor? Then sell it.7. Not asking questionsYou will be asked if you have any questions. Have a few prepared and ask them.8. Not speaking like a grown-upUm†¦. like†¦ you know. It’s hard sometimes, bro. It’s like†¦. (you’re not going to get the job). Do a few mock interviews with a pal and put a quarter in a jar every time you use lame fillers like these in your speech. When you can get through a few sentences without them, you’re good to go.9. Fear of commitmentThe hiring manager wants someone who can be in it for the long run. Even if you don’t want that- even if you are a â€Å"typical millennial† and want to keep your options open at all costs, the interview is not the place to assert yourself. Research is your friend here. The more invested and informed you seem about the company, the more likely you are to assuage their fears that you’ll get hired and bail.10. Poor communication skillsIt’s not eno ugh to talk like a grown-up. You also have to write like one. Proofread every piece of correspondence you send for errors, large and small. And learn to write clearly and well. It’s almost as important as the way you speak.10 Job Interview Mistakes Millennials Always Make

Chicago Booth MBA Programs and Admissions

Chicago Booth MBA Programs and Admissions The University of Chicago Booth School of Business is one of the most prestigious business schools in the United States. MBA programs at Booth are consistently ranked in the top 10 business schools by organizations like Financial Times and Bloomberg Businessweek. These programs are known for providing excellent preparation in general business, global business, finance and data analysis. The school was founded in 1898, making it one of the oldest business schools in the world. Booth is part of the University of Chicago, a top-ranked private research university in the Hyde Park and Woodlawn neighborhoods of Chicago, Illinois. It is accredited by the Association to Advance Collegiate Schools of Business. Booth MBA Program Options Students who apply to the University of Chicago Booth School of Business can choose from four different MBA programs: Full-Time MBAEvening MBAWeekend MBAExecutive MBA Full-Time MBA Program The full-time MBA program at the University of Chicago Booth School of Business is a 21-month program for students who want to study full-time. It consists of 20 classes in addition to leadership training. Students take 3-4 classes per semester on the University of Chicagos main campus in Hyde Park. Evening MBA Program The evening MBA program at the University of Chicago Booth School of Business is a part-time MBA program that takes approximately 2.5-3 years to complete. This program, which is designed for working professionals, holds classes on weeknight evenings on the downtown Chicago campus. The evening MBA program consists of 20 classes in addition to leadership training. Weekend MBA Program The weekend MBA program at the University of Chicago Booth School of Business is a part-time MBA program for working professionals. It takes approximately 2.5-3 years to complete. Classes are held on the downtown Chicago campus on Friday nights and Saturdays. Most weekend MBA students commute from outside of Illinois and take two classes on Saturday. The weekend MBA program consists of 20 classes in addition to leadership training. Executive MBA Program The executive MBA (EMBA) program at the University of Chicago Booth School of Business is a 21-month, part-time MBA program that consists of eighteen core courses, four electives and leadership training. Classes meet every other Friday and Saturday on one of three Booth campuses in Chicago, London,  and Hong Kong. You can apply to take classes at any one of these three locations. Your chosen campus will be considered your primary campus, but you will also study at least one week at each of the other two campuses during required international session weeks. Comparing the Chicago Booth MBA Programs Comparing the amount of time it takes to complete each MBA program as well as the average age and work experience of enrolled students can help you determine which Chicago Booth MBA program is right for you. As you can see from the following table, the evening and weekend MBA programs are very similar. When comparing these two programs, you should consider the class schedule and determine if you would rather attend class on weeknights or weekends. The full-time MBA program is best suited for young professionals who will be studying full-time and not working at all, while the executive MBA program is best suited for individuals with a significant amount of work experience. Program Name Time to Complete Average Work Experience Average Age Full-Time MBA 21 months 5 years 27.8 Evening MBA 2.5 - 3 years 6 years 30 Weekend MBA 2.5 - 3 years 6 years 30 Executive MBA 21 months 12 years 37 Source: University of Chicago Booth School of Business Areas of Concentration at Booth Although concentrations are not required, full-time, evening and weekend MBA students at Booth can choose to concentrate in one of fourteen areas of study: Accounting: Learn to interpret financial information and gauge financial performance.Analytic Finance: Study financial theories and learn how to apply them to a range of business problems.Analytic Management: Learn to apply quantitative tools and analytical methods to business processes and decisions.Econometrics and Statistics: Learn to analyze economic and business models with econometric and statistical tools.Economics: Study microeconomic concepts, macroeconomic concepts,  and fundamental business governance.   Entrepreneurship: Study a wide range of business areas and gain entrepreneurial skills.Finance: Study corporate finance, the financial market, and investments.General Management: Gain leadership and strategic management skills through courses in finance, economics, HR management,  and operations management.International Business: Learn to lead in a global economic and business environment.Managerial and Organizational Behavior: Study psychology, sociology, and human behavior to learn how to develop and manage human capital. Marketing Analytics: Study marketing and learn how to use data to drive marketing decisions.Marketing Management: Learn about marketing and marketplace value in psychology, economics and statistics courses.Operations Management: Learn how to make key decisions that influence day-to-day business operations.Strategic Management: Study management and strategy through an interdisciplinary approach to learn how to handle key management issues. The Chicago Approach One of the things that differentiates Booth from other business institutions is the schools approach to MBA education. Known as the Chicago Approach, it focuses on incorporating diverse perspectives, allowing flexibility in curriculum choices and imparting core principles of business and data analytics through multidisciplinary education. This approach is designed to teach students the skills they need to solve any type of problem in any type of environment. Booth MBA Curriculum Every MBA student at the University of Chicago Booth School of Business takes three foundational classes in financial accounting, microeconomics. and statistics. They are also required to take at least six classes in business environment, business functions,  and management. Full-time, evening, and weekend MBA students choose eleven electives from the Booth course catalog or other University of Chicago departments. Executive MBA students choose four electives from a selection that varies from year to year and also participate in a team-based experiential class during their final quarter of the program. All Booth MBA students, regardless of program type, are required to take part in  an experiential leadership training experience known as Leadership Effectiveness and Development (LEAD). The LEAD program is designed to develop key leadership skills, including negotiation, conflict management, interpersonal communication, team-building and presentation skills. Getting Accepted Admissions at the University of Chicago Booth School of Business are very competitive. Booth is a top school, and there are a limited number of seats in each MBA program. To be considered, you will need to fill out an online application and submit supporting materials, including recommendation letters; GMAT, GRE, or Executive Assessment scores; an essay; and a resume. You can increase your chances of acceptance by applying early in the process.

Simple Fâcher Verb Conjugations in French

Simple Fà ¢cher Verb Conjugations in French The French verb  fà ¢cher  means to make angry. Its a rather fun word and shouldnt be too difficult to remember. When you want to say made angry or is angering, a verb conjugation is necessary. A quick French lesson will show you how thats done. Conjugating the French Verb  Fà ¢cher Fà ¢cher  is a  regular -ER verb. It follows the most common verb conjugation pattern in the French language. What that means for you is that you can apply the endings you learn here to similar verbs like  admirer  (to admire) and  blesser  (to hurt). To change  fà ¢cher  to the present, future, or imperfect past tense, pair the subject pronoun with the proper tense. The table demonstrates which verb ending is added to the stem  fà ¢ch-. For instance, I am angry is je fà ¢che while we will be angry is nous fà ¢cherons. Admittedly, to make angry is not the easiest English conjugation, so you need to do some interpretation within the translation itself. Subject Present Future Imperfect je fche fcherai fchais tu fches fcheras fchais il fche fchera fchait nous fchons fcherons fchions vous fchez fcherez fchiez ils fchent fcheront fchaient The Present Participle of  Fà ¢cher The  present participle  of fà ¢cher  is  fà ¢chant. This is done by adding -ant  to the verb stem. Not only is this a verb, it can also become an adjective, gerund, or noun when needed. The Past Participle and Passà © Composà © The  passà © composà ©Ã‚  is a common form of the past tense was angry in French. To construct it, begin by conjugating the  auxiliary verb  avoir  to fit the subject pronoun, then attach the  past participle  fà ¢chà ©. As an example, I was angry becomes jai fà ¢chà © and we were angry is nous avons fà ¢chà ©. More Simple Fà ¢cher Conjugations to Learn There are a few more simple verb conjugations you may encounter with  fà ¢cher. However, the present, future, and past tenses should be your first focus of study. The subjunctive and conditional verb moods each imply that the verbs action is not guaranteed. Each has a slightly different meaning, but in some way express a question to the act of becoming angry. In rare instances, you will come across either the passà © simple or imperfect subjunctive. These are most often found in formal French writing, so you should be able to at least recognize them as a form of  fà ¢cher. Subject Subjunctive Conditional Pass Simple Imperfect Subjunctive je fche fcherais fchai fchasse tu fches fcherais fchas fchasses il fche fcherait fcha fcht nous fchions fcherions fchmes fchassions vous fchiez fcheriez fchtes fchassiez ils fchent fcheraient fchrent fchassent The imperative verb form may be extremely useful with  fà ¢cher  because its used in short and assertive commands like, Dont make me angry! (Ne me fà ¢che pas !). When using it, theres no need to include the subject pronoun: use fà ¢che rather than tu  fà ¢che. Subject Imperative (tu) fche (nous) fchons (vous) fchez

The Strategic Manager Assignment Example | Topics and Well Written Essays - 2500 words

The Strategic Manager - Assignment Example This is the three aspects that can be described as ‘layers’ of the business environment, which surrounds the organization. Macro-environment is said to be the most influential aspect of the environment that surrounds any organization. It comprises of the factors that impact to a greater or lesser extent on almost all organizations. Changes in macro-environment can have a negative or positive influence on an individual organization. The most commonly used framework that is used to analyze the macro-environment of an organization is referred to as PESTEL, which identifies the future trends of an organization in terms of political, economic, social, technological, environmental and legal environment. Strategies will have to change depending on how a business organization adopts to certain changes in macro-environment. A strategic manager will have to alter a strategy if a factor in macro-environment such as technology changes in the future. The other ‘layer’ within the broad environment of business organization after macro-environment is the industry or a sector. An industry is a group of organization producing the same products or services. A strategic manager can use Porter’s five forces framework and cycle of competition concept to understand how the competitive dynamic around and within an industry are changing from time to time. Porter’s five forces framework was established to assess the attractiveness (profit potential) of different industries. A strategic manager can use this framework to identify the source competition in an industry or sector. These forces are very important to analyze the competitive environment that surrounds a business organization, it should be however be noted that the five forces are not independent since pressure in one direction can trigger off changes in a dynamic process of shifting source of competition. Competitors and market are the next immediate layer

What do you consider to be the core concepts of socialism as an Essay

What do you consider to be the core concepts of socialism as an ideology - Essay Example Despite the emergence of political and economic ideologies in various countries to initiate progressive change and uplift ordinary citizens from poverty, some leaders still practice dictatorship and absolute monarchy thus stunting their country’s growth and development. There are various core concepts of socialism that defines it as an ideology. For example, it has the economic system structured in way that workers participate in a collective means of production. This technique often adopts the social ownership means of producing goods and services while engaging in cooperative management for the benefit of the economy. Similarly, by being a social ownership, socialism deals with common ownership, cooperative enterprises and state ownership. Contrastingly, as a core concept of being an economic system, the socialist ideology focuses on market planning to ensure that institutions have a productive means of serving the interests of the citizen (Carter 2003, p. 110). On that note , socialism tackles different forms of economy under the concept of the economic system to find a balance with a capitalist state that usually fleeces its citizens through serious competitive machinations. There is the planned economy where the means of production is mixed with public ownership to permit distribution and coordination and also facilitate economic planning. This differs fundamentally with the defining features of capitalism because a planned economy has two forms of planning namely the centralized and decentralized planning. Consequently, to boost production, Marxists Leninists adopted the central planning to expand the economy. However, Trotskyites preferred the decentralized planning because they felt that it could be coordinated efficiently to serve all people and also support the local economic conditions. Under the concept of the economic system, socialism is also connected to the self managed economy where only autonomous units are allowed to conduct self-regula tion and other forms of decision making (Freeden et al 2013, p. 156). This model is exemplified by a cooperative economy that connects well with a free market economy unlike in the decentralized system in the planned economy. It equally encourages the application of computers in the management of economic units because it augurs well with the new generation of workers in participatory economics. Another core concept of socialism as an ideology is it being a political theory. In other words, it is both a political philosophy and a political movement unlike its counterpart, capitalism that is fundamental economic based. In that view, it aims for a socialist state where organizations and political parties are all socialist and hence connect to socioeconomic system. Karl Mark and Friedrich Engels remain its pioneer economic theorists who castigated capitalism for its obsoleteness and lack of sustainability to enable economies prosper in the 10th century. They argued that only socialism with the concept of a political theory would overcome the contradictions of capitalism by ensuring that the working class developed a consciousness to rebel against the wage slavery (Soborski 2013, p. 180). As a result a classless society would emerge and end capitalism with its inequalities particularly its grip on production by a few industrialists. The displacement of capitalism as a core concept was also manifested in giving

Learning and development Essay Example | Topics and Well Written Essays - 3000 words

Learning and development - Essay Example Hence, it is of utmost significance for organizations in present times, to plan strategies for predicting such unforeseen situations and devise appropriate policies and frameworks to keep them at bay. One of the greatest challenges in this highly competitive global village is the management of knowledge. In order to implement effective policies for dealing with organizational pressures in this rapidly changing corporate world, it is essential for the management to educate their employees and equip them with adequate information so as to make them capable enough to take informed decisions which are in favor of the organization. "Learning Organizations" is an emerging concept in the field of knowledge management whereby organizations strive to enhance the employee skills by adopting a systematic approach to training and development which involves integration of theories, innovative practices and systematic assessments with a goal of knowledge enhancement for the benefit of the organization as a whole. This paper seeks to analyze, understand and discuss the importance and relevance of a systematic approach to learning and development in organizations and establish a link between theories and practice. It also strives to review the theoretical frameworks gathered from academic literature and observations made through empirical findings with a view to study organizational performance against the backdrop of implementation of systematic learning practices. Knowledge and learning are rapidly emerging as critical elements of organizational development. Several studies have focused on this aspect as a tool of improving organizational performance whereby the efficiency and ability of such an approach in enhancing organizational growth have been widely debated from different contexts. Adopting a systematic approach to learning and development in organizations implies challenging the predominantly bureaucratic epitome which has over ruled the

Pain from Free Trade Spurs Second Thoughts by David Wessel and Bob Assignment

Pain from Free Trade Spurs Second Thoughts by David Wessel and Bob Davis - Assignment Example Mr. Alan S. Blinder a former Federal Reserve Board vice chairman along was a protagonist of free trade along with many other economists. Such a turnaround stems from the echoes of resentment among the employed middle class on the threat posed to their secure employment through the estimate â€Å"30 million and 40 million jobs are vulnerable†. Free trade was touted as good for American business and American consumers. American businesses were expected to do better from using the cheap labor in the developed worlds, while the America consumer would benefit from the lowering of costs. Yes, free trade has done that, but the average American consumers are losing employment from outsourcing of jobs that were not expected to leave the shores of the country. Manufacturing was anticipated as the major aspect of outsourcing, while the expectations were that white collar jobs were would not be affected. However, the actual story has been different along with outsourcing of manufacturing there has been a strong flow of white-collar jobs to countries like India and China, where the skill sets for these jobs are present and cost less. So why did this happen? It is not that free trade is bad, but the changes that would result were not truly anticipated, hence the preparations to face the challenge of change was not adequate. Mere retraining of employee skills is insufficient. The instilling of higher knowledge and skills has to go down to the grass root level, which means that appropriate changes to education have to be put in place.

Limitations of Drugs and Alcohol in the Workplace Essay

Limitations of Drugs and Alcohol in the Workplace - Essay Example Alcohol and drugs are substances that divert the normal functioning of a person’s body and mind. Many people do not have the slightest idea of the limitations of alcohol at the work place and they will continue to indulge in the vice. Many organisations have invested substantial resources in ensuring alcohol and drug use in the organisation has been reduced. However, most of the employees that have been using these drugs still stick to their behaviour of using drugs and alcohol. This is due to the end result of using alcohol and drugs for a long time. It is known that people that abstain in the work place will depict different types of behaviour as opposed to the people that use drugs in the organisation. In, many instances, there is often a drift between the people that use drugs and alcohol in an organisation. This is due to their difference in the socialising, communication and their frequent places where they spend their free time. Workers that use drugs and alcohol will t end to be on different sides from other workers that do not consume alcohol and drugs.... This is due to their difference in the socialising, communication and their frequent places where they spend their free time. Workers that use drugs and alcohol will tend to be on different sides from other workers that do not consume alcohol and drugs (Ghodse, 2005: 19). In such a situation, it is almost impossible to merge the two groups to work together. This causes a contemporary issue in management of employees as they are not likely to agree on some issues. Similarly, some of the employees that are on the opposing ends will not be at ease with some of the timetables and working shifts. This will adversely affect the organisation as most of the employees will not be in agreement to work together. In some cases, discrimination cases occur in an organisation due to cliques of people that have something in common. Discrimination is an attribute that has affected a large number of organisations as it reduces its performance (Brewster, 2008: 19). For instance, some people are given a promotion due to the indulgence in some activities that are not productive in the work place. For instance, friendship in drinking dens could be extended to the organisation. With such activities, it is easier to promote a person that does not qualify for the post. However, the person is qualified for the post due to the indulgence in drugs and alcohol with the managers (Aronson, 2004: 14). This is a setback to the organisation. First, the organisation is likely to be controlled by people that adore alcohol and drugs. This creates a scenario where the decisions that are made in the organisation depend on a clique of drunkards. Such decisions could stall the organisation, especially when they do not consider the whole issue. Secondly, most of the other

Pain from Free Trade Spurs Second Thoughts by David Wessel and Bob Assignment

Pain from Free Trade Spurs Second Thoughts by David Wessel and Bob Davis - Assignment Example Mr. Alan S. Blinder a former Federal Reserve Board vice chairman along was a protagonist of free trade along with many other economists. Such a turnaround stems from the echoes of resentment among the employed middle class on the threat posed to their secure employment through the estimate â€Å"30 million and 40 million jobs are vulnerable†. Free trade was touted as good for American business and American consumers. American businesses were expected to do better from using the cheap labor in the developed worlds, while the America consumer would benefit from the lowering of costs. Yes, free trade has done that, but the average American consumers are losing employment from outsourcing of jobs that were not expected to leave the shores of the country. Manufacturing was anticipated as the major aspect of outsourcing, while the expectations were that white collar jobs were would not be affected. However, the actual story has been different along with outsourcing of manufacturing there has been a strong flow of white-collar jobs to countries like India and China, where the skill sets for these jobs are present and cost less. So why did this happen? It is not that free trade is bad, but the changes that would result were not truly anticipated, hence the preparations to face the challenge of change was not adequate. Mere retraining of employee skills is insufficient. The instilling of higher knowledge and skills has to go down to the grass root level, which means that appropriate changes to education have to be put in place.

The Role of Time In Virginia Woolf's Mrs. Dalloway Essay

The Role of Time In Virginia Woolf's Mrs. Dalloway - Essay Example it, may be stretched to fifty or a hundred times its clock length; on the other hand, an hour may be accurately represented by the timepiece of the mind by one second. In the novel, we see a contrast between the clock time and the psychological time. There are several characteristics in the novel that illustrate a preoccupation with time. Initially the novel was titled The Hours, which indicate that time is an important theme of the novel. Moreover the narrated time of Mrs. Dalloway is just a single day, which indicates that the narration does not give importance to the chronological presentation of events. The main focus of the novel is on the consciousness of the characters as not much happens during the day in June that is mentioned in Mrs. Dalloway. Another interesting characteristic of the novel is that it is not divided into chapters. It is viewed as a one large chapter entitled Mrs. Dalloway. The Big Ben striking the hours serves the purpose of dividing the narrative into units. The clock time serves the purpose of dividing the narrative into different units. The lack of chapters also serves the purpose of allowing the continuous flow of ps ychological time. The clock time also provides a transition from one character to another, from the present to the past and to suggest the fact that the characters are bound together by time. As the clock strikes the transition takes place. The psychological time plays an important role to make the readers aware of the past of the characters. The past does not appear in chronological order. Instead it appears with relevance to the present. Clarissa opens the door and the â€Å"squeak of the hinges, which she could hear now† takes her thirty years back to a morning at Bourton. It is for this reason that the psychological time lasts longer than the clock time. The psychological time also serves the role of introducing the characters as Clarissa begin to think about others. One such character introduced in this manner is

The writer & impressio Essay Example for Free

The writer impressio Essay My impression of Robert Cohn is that he is insecure and self-conscious. This is because it is mentioned in the passage that he took up boxing to counteract the feeling of inferiority and shyness that he felt on being treated as a Jew at Princeton. He became very good at it as it suited him. He also felt an inner comfort in knowing he could knock down anybody who was snooty to him. It also gave him a certain satisfaction of some sorts even though he had a permanently flattened nose as a result of it. He was also good at boxing. Boxing suited him and he became good at it. Also, Spider Kelly, his teacher, not only remembered him but also wondered what had happened to him. However, he is a gentle person. Even though he was able to knock down people, he never fought except in gym. Also, by his last year of Princeton, no one remembered that he was middleweight boxing champion. He is also a coward. He did not dare to stand up to people when he was in Princeton. He also did not dare to stand up to his wife until he became an unattractive mould under domestic unhappiness with a rich wife. He did not divorce his wife earlier because he felt that it would be too cruel to deprive herself of him. Later in his life, he was also taken in hand by a lady who was very forceful. He did not have a chance of not being taken in hand. He is also a literary person. This can be seen as in his final year, he read so much that he had to wear glasses. He also did not look like a middleweight boxing champion and the author suspected that his flattened nose was a result of something else besides a boxing accident. Also, after his divorce, he fell among literary people and backed a review of the Arts. His name also appeared as a member of the editorial board until he became the sole editor. He also liked the feel of power. When he was the sole editor of the magazine, it could be seen that he liked the authority of editing and was sorry when the magazine became too expensive. Robert Cohn is also not assertive. He did not express any discontent but instead allowed his wife to harden him into an unattractive mould under domestic unhappiness. He also did not divorce her even though he was not happy throughout their whole marriage. He is also not suited to control finances. Even though he was from a rich family, he lost most of the fifty thousand that his father left him and the remainder went to his mother. He is also sensitive to discrimination. This can be seen when he was treated as a Jew in Princeton, he took up boxing to counteract the inferiority and shyness that he felt. It also made him feel different and he was thus very bitter about it. The prejudice that he suffered while he was in Princeton and his disastrous marriage probably affected his later behavior in life. This is the opening of the novel. Has it successfully captured your attention? Justify your answer with close reference to the passage. This opening has successfully captured my attention. This is because there is a feeling of suspense ion the story. It makes the reader want to find out about the discrimination that Robert Cohn had suffered during his stay in Princeton and also about the time he spent boxing. It also makes the reader want to know how he had managed to overcome his insecurities through boxing. It also makes the reader want to know about his disastrous marriage to his wife and why it was disastrous. It also makes the reader wonder why they wanted to divorce when they had three children as children usually signify a happy marriage. The reader would also be naturally interested in his literary pursuits before, during and after his marriage. They would also be interested in why he gave up boxing to read. They would also want to know about the things that he did while among the literary people and why he joined the advisory board and later became editor. The reader also would want to know why he later had to give it up. The writer creates a feeling of suspense by first giving a summary of Robert Cohns life. The reader would then be curious to read more to find out more.

Capitalist society

Capitalist society What are the defining characteristics of a capitalist society? Which characteristics have held constant, and which been transformed, in the period since the 1970s? In this essay I am going to examine the six main characteristics of capitalism, as outlined by Adam Smith in his book An Inquiry into the Nature and Causes of the Wealth of Nations (1776). To aid me in this I shall include references from a broad range of Sociologists in order to elaborate on Smiths points and provide elucidated examples. I then plan to discuss how these characteristics have been transformed since the end of the rapid economic growth post World War Two in the 1970s and the catalysts for these transformations. Prior to this I am going to give an overview of the definition and inception of capitalism. Edmund Burke (1795) defines a capitalist society as one in which even labour is seen as a commodity; the means of production are privately owned by the bourgeoisie whom pay the proletariat a wage in exchange for their labour. Good are produced in accordance with what will make the greatest profit for the bourgeoisie rather than to comply with the needs of the consumer base. The history of capitalism can be traced back as early as the 8th century, in his book Capitalism in Medieval Islam, The Journal of Economic History Sabhi Labib refers to this as, ‘Islamic Capitalism; the stability and relatively high value of the dinar currency led to the establishment of one of the first economies were money was traded in exchange for goods or services. However capitalism didnt become dominant in the ‘West until the 18th century, the catalyst for this was the French revolution of 1789. During this time social stress built due partially to an excessive population, which led to food shortages and disease epidemics. Despite the recent growth of capitalism due to increases in overseas trade and thus the continued growth of the economy the majority of French citizens (especially in rural areas) continued to live at or below the poverty level. Furthermore the stratification system of dividing the population into a hierarchy of social orders at birth caused social unrest. People wanted social change but were unwilling to act, until the fall of Bastille. The storming of the French prison by a group of middle class demonstrators protesting the dismissal of Jacques Necker effectively acted as a catalyst for the revolution; people began to realise that drastic action could bring about social change. Violence dominated the French Revolution; King Louis XVI was dethroned and beheaded and in 1793/1794 thousands more also met this fate, executed because they were thought to be anti-revolution. The French Revolutionary government, who had seized power during the political instability that followed the abolishment of the monarchy, entered war with most of the major powers in Europe, a war that outlasted the revolution. Throughout the bloodshed a number of important changes took place, the most radical of these being the abolition of feudalism and the establishment of a new order. A massive shifting of power from the Roman Catholic Church to the state took place; property was taken from the Church and members of the clergy were forced to sign an oath swearing loyalty to the state. The French revolution was swiftly followed by the Industrial Revolution in Britain, which in turn led to the spread of revolution across Europe. The Industrial Revolution brought an end to feudal society in Britain and a capitalist economic system began to develop through the growth of free labour which liberated industries such as the textile industry. E.A Wrigley wrote that industrialisation was the product of a steady increase in per capita income (1972). Though it should be noted that the economic changes were not the only factors to contribute to the rise in capitalism, the process also involves a wider set of social changes (Kumar 1978) for example Max Weber believed the Protestant ethic was a driving force in the development of capitalism. Now I have given an overview in to the development of capitalist societies I am going to discuss the characteristics associated with them. As previously stated Adam Smith outlined six characteristics of the capitalist society, the foundation of these characteristics was the notion of freedom; Smith believed that capitalism was characterised by individuals having both freedom of enterprise, that is the freedom and right to own property and/or a business and the freedom to dictate their own labour and consumer habits (freedom of economic choice). This freedom is however restricted by human need for sustenance and the means of production, ‘He is not forced to live according to the plan of a planning authority enforcing its unique plan by the police, i.e., the social apparatus of compulsion and coercion. What restricts the individuals freedom is not other peoples violence or threat of violence, but the physiological structure of his body and the inescapable nature-given scarcity of the factors of production. (Mises, L. The Anti-capitalistic Mentality, 1956 CH.1) A further characteristic put forward by Smith was the division of labour; for humans to carry out this production of materials they have to form what are known as, ‘relations of production, and divisions of labour must be made which are determined by the means of production at the time and whom owns them. According to Geoff Pilling (1980) for these relations of production take on the form of classes, as they have done present day, the productive forces must reach a certain level of growth (he further noted that if productive forces continued to increase to a higher level society may return to being class-less). . To illustrate Adam Smiths theory that within in a capitalist society there are high levels of self interest it is useful to look at the work of Marx. Marx used the model of a modern capitalist society as an example of how we can look at how the unequal distribution of the means of production leads to class development and thus class conflict. The bourgeoisie (ruling class) own the means of production, which means that for the proletariat (working class) to gain the materials they need to sustain life they must exchange their labour for a wage. According to Marx, capitalism is driven by an innate greed, especially within the ruling class; capitalists try to find ways to increase workers efficiency and force them to work longer hours. Caporaso and Levine (1992) noted, . ‘As a result profit increases, real wage (subsistence) remains the same the worker works harder, and longer whilst his share of the product declines. . This sets the interests of the two classes in opposition each acting in accordance with their own desires, as the working class are trying to limit the amount of exploitation they suffer. In order to control excesses of both individual and collective self interest capitalist societies require a competitive market, ‘As it is the power of exchanging that gives occasion to the division of labour, so the extent of this division must always be limited by the extent of that power, or, in other words, by the extent of the market. (Smith, A The Wealth of Nations, Book I, Chapter III, 1845) To ensure this competitive market there must be a large population of buyers and sellers, this is to ensure that no one person or group of peoples can dictate the price of a good or service by manipulating the supply or demand. One recent example of a company attempting to manipulate the supply/demand chain is that of Apple. The corporation is one of the main buyers of NAND flash memory chips, they are accused of indicating to their suppliers that they require larger volumes of stock than they actually intend to purchase. In order to meet this demand the suppliers increase production and as a result are left with a surplus amount of stock which they are forced to sell at a reduced rate. Moreover a competitive market must allow everyone free entrance and exit from the marketplace and must not restrict knowledge; both buyers and sellers must be aware of the markets that exist and the range of prices. The final characteristic of a capitalist society given by Adam Smith is that of limited government or laissez-faire, however it is a theory that only works if the aforementioned five characteristics are fulfilling their role. Smith believed that the government should not intervene in the marketplace as that would ruin its chances of operating efficiently and to its full potential. He saw it as the governments role to police the marketplace by creating and enforcing laws to ensure fair practice as well as helping to settle disputes. Now I have provided insight in to the characteristics of a capitalist society I am going to discuss how economic events, including two global recessions, over the past forty years have affected the characteristics and policies of the capitalist system. World War Two was the catalyst for the beginning of mass production of goods, this was known as Fordism. The process was named after Henry Ford, whom helped develop the first car that was economically viable for the working class through the use of assembly lines. Not only did this method of mass production lower the price of the end product, it also enabled Ford to hire unskilled workers which helped reduce unemployment at the time. Wages in his factory were high, at five dollars a day which enabled his employees to become consumers through this Ford managed to boost the economy. The practice of Fordism helped overcome the economic depression that occurred during the 1930s as it decreased the numbers of unemployed and increased the efficiency of workers meaning that profits rose. However the Fordist work structure was abandoned in the 1970s when economic crisis put an end to the post-war boom. The causes of this economic downturn were the oil crisis of 1973, the 1973-74 stock marke t crash, a period of slow economic growth (stagnation) and inflation. Gamble and Walton (1976) used statistics to show that it was no longer realistic for ‘Western societies to practice Fordism; they found that by 1975 3.5% of the UK was unemployed (which went against the Fordist ideal of full employment) and that inflation had increased by 27%. The aforementioned factors combined led to a massive decrease in consumerism. This economic crisis caused dramatic changes within the capitalist system and the development of a new system of economic production post-1970 that is often called Post-Fordism. It should however be noted that although the economic downturn was the main driving force for the introduction of Post-Fordism, globalisation and advances in technology also aided the transformation. Flexible production defines Post-Fordism; producers began to look more closely at the individual needs of their consumer base and produce small amounts of specialised goods rather than mass producing standardised products. One example of this is that of ‘Third Italy, this was the name given to regions of Italy such as Tuscany and Veneto that were encouraged by the Italian government to produce small quantities of high quality products. The goods were produced in small workshops with a workforce of fewer than fifty people and workshops from different regions often pooled their resources in order to purchase machinery. Despite the fact that these unique products were highly desirable to consumers and thus enabled these small companies to charge more advances in technology during the 1990s led to many corporations once again succumbing to mass production. Writing of Benetton, whom started as a small family business in Veneto (Third Italy) before becoming a large corporation, Castells stated, ‘New technologies allow for the transformation of assembly lines characteristic of the large corporation into easy-to-program production units that can be sensitive to variations in the market (product flexibility) and in the changes of technological inputs (process flexibility). (2000: 167) This product and process flexibility has enabled Benetton to maintain their individuality and the exclusive feel of their products regardless of their current status as a global fashion brand with over 6,000 retail outlets. Another such change is the deregulation of markets. Reich (2007) wrote that post Second World War capitalist society was dominated by ogliopolies whom controlled the industry; they were aided by government regulation that allowed them to keep out competition. Changes in the seventies however reduced the power of these large conglomerates as the government simplified laws regarding the market place, this led to a massive increase in competition as it became easier to start up businesses. Competition was further increased by the globalisation of the capitalist economy as corporations began increasing their consumer base by seeking larger international markets. The deregulation of markets is a product of the theory of Neoliberalism, which aims to increase the efficiency of governments and improve economies by transferring some economic control from the public sector to the private sector (Cohen 2007). This policy complies with Smiths theory of laissez-faire as it reduces government intervention. Margret Thatcher, whom served as prime minister of the UK for eleven years was an advocate of this policy; between 1979 and 1990 she oversaw the privatisation most of the United Kingdoms utilities including British Telecom, British Railways and bus services throughout London. And although the current government has yet to privatise any public services there does not appear to be any intention of reversing the work done by Thatcher in reforming the economy. There is no doubt that the capitalist system has undergone many transformations over the last few decades; the changes to economic policy caused by the current global recession serve to reinforce this. However the foundation of capitalism and the core values of the system remain intact; the essence of capitalism is still profit. The proletariat are still exploited by the bourgeoisie and the rich-poor divide increases each passing year (particularly in less economically developed countries for example in 2007 the amount of billionaires in India almost doubled). Adam Smiths vision of a competitive market that could not be dictated by any one corporation now seems too idealistic; the ‘free market is controlled by those who own large conglomerates, their wealth ensuring that nothing stands in their way. References Books Burke, E. Thoughts and Details on Scarcity, Edition 3, 1800, Oxford University: F. and C. Rivington and J. Hatchard. Caporaso, J. A and Levine, D.P Theories of Political Economy; 1992, Cambridge University Press Castells, M. The Rise of the Network Society, The Information Age: Economy, Society and Culture Vol. I; 2000, Cambridge, MA; Oxford, UK: Blackwell Cohen, Joseph Nathan The Impact of Neoliberalism, Political Institutions and Financial Autonomy on Economic Development, 1980-2003; 2007, Dissertation, Department of Sociology, Princeton University. Defended June 2007 Gamble, A and Walton, P. Capitalism in Crisis; 1976, Macmillan Kumar, K. Prophecy and Progress The Sociology of Industrial and Post-Industrial Society; 1978, Viking Labib, S. Capitalism in Medieval Islam, The Journal of Economic History; 1969 pp. 79-96 Mises, L. The Anti-capitalistic Mentality; 1956, Indianapolis: Liberty Fund, 2006. Pilling, G. Marxs Capital, Philosophy and Political Economy; 1980, Routledge Keagan Paul Reich, R B. Supercapitalism. The Transformation of Business, Democracy, and Everyday Life; 2007 Knopf; illustrated edition Smith, A. An Inquiry into the Nature and Causes of the Wealth of Nations, 1845, Nelson Wrigley, E.A The Process of Modernization and the Industrial Revolution in England, Journal of Interdisciplinary History, Vol. 3, No. 2, Economics, Society, and History 1972, pp. 225-259 1972, Massachusetts Institute of Technology and the editors of The Journal of Interdisciplinary History. Websites http://www.marxists.org/archive/pilling/works/capital/index.htm http://oll.libertyfund.org/?option=com_staticxtstaticfile=show.php%3Ftitle=1889chapter=109993layout=htmlItemid=27 http://arstechnica.com/apple/news/2009/11/apple-using-dodgy-tactics-to-get-better-nand-flash-prices.ars

Essay --

â€Å"And therefore women, being weaker vessels, are ever thrust to the wall; therefore I will push Montague’s men from the wall and thrust his maids to the wall† are the words spoken by a Capulet servant at the beginning of the play (I.i.14-17). He illustrated right off the bat that the women characters had a completely different place in society than men did and were thought to be weaker compared to them. Although there are only three main female characters in William Shakespeare’s play Romeo and Juliet, it’s easy to interpret what the roles of women were in Verona during the Renaissance time period. Based on the female characters in Romeo and Juliet, it seems they matured more quickly than women do today, portrayed a subservient role in society, and were seen as an object to possess. Considering people during the Renaissance didn’t live as long as they do now, the women in Verona during that time matured much more quickly than women do today. Marrying and having children were jobs that were often completed before the age of eighteen. Juliet’s marriage to Paris was supposed to happen when she was only thirteen years old, and Juliet’s mother tells her that she became a mother â€Å"much upon these years† (I.iii.70-72). Women during that time were passed down from their parents to their husbands without much chance of independent thought or action. Juliet had never even considered marriage until her mother brought it up, and seemed somewhat astounded when she did. Because there were arranged marriages at that time, there were likely many instances when the women didn’t love their chosen man. Juliet’s arranged marriage to Paris is an example of this, And because of it, an ample amount of trouble arose. Women had little freedom during that... ...ord to hire people to do work for them, but it wasn’t like that for other poor families of the Renaissance. Women in Verona during the time of the Renaissance had a completely different place in society than the men did. Juliet, Lady Capulet, and the Nurse were the only female characters in the play, but were able to illustrate the roles that all women had during that time period. All women during the Renaissance time, based on the characters of Romeo and Juliet matured more quickly then women do today, played a subservient role in society, and played the role of an object to possess. Their roles show that they were powerless compared to men, but still had an important role in society. Women have gained significant control and influence since Romeo and Juliet was written, but unfortunately there are still many cases around the world where women are secondary to men. Essay -- â€Å"And therefore women, being weaker vessels, are ever thrust to the wall; therefore I will push Montague’s men from the wall and thrust his maids to the wall† are the words spoken by a Capulet servant at the beginning of the play (I.i.14-17). He illustrated right off the bat that the women characters had a completely different place in society than men did and were thought to be weaker compared to them. Although there are only three main female characters in William Shakespeare’s play Romeo and Juliet, it’s easy to interpret what the roles of women were in Verona during the Renaissance time period. Based on the female characters in Romeo and Juliet, it seems they matured more quickly than women do today, portrayed a subservient role in society, and were seen as an object to possess. Considering people during the Renaissance didn’t live as long as they do now, the women in Verona during that time matured much more quickly than women do today. Marrying and having children were jobs that were often completed before the age of eighteen. Juliet’s marriage to Paris was supposed to happen when she was only thirteen years old, and Juliet’s mother tells her that she became a mother â€Å"much upon these years† (I.iii.70-72). Women during that time were passed down from their parents to their husbands without much chance of independent thought or action. Juliet had never even considered marriage until her mother brought it up, and seemed somewhat astounded when she did. Because there were arranged marriages at that time, there were likely many instances when the women didn’t love their chosen man. Juliet’s arranged marriage to Paris is an example of this, And because of it, an ample amount of trouble arose. Women had little freedom during that... ...ord to hire people to do work for them, but it wasn’t like that for other poor families of the Renaissance. Women in Verona during the time of the Renaissance had a completely different place in society than the men did. Juliet, Lady Capulet, and the Nurse were the only female characters in the play, but were able to illustrate the roles that all women had during that time period. All women during the Renaissance time, based on the characters of Romeo and Juliet matured more quickly then women do today, played a subservient role in society, and played the role of an object to possess. Their roles show that they were powerless compared to men, but still had an important role in society. Women have gained significant control and influence since Romeo and Juliet was written, but unfortunately there are still many cases around the world where women are secondary to men.

Reserve bank of India Essay

The Reserve Bank of India (RBI) is India’s central banking institution, which controls the monetary policy of the Indian rupee. It was established on 1 April 1935 during the British Raj in accordance with the provisions of the Reserve Bank of India Act, 1934 Main functions Bank of Issue Under Section 22 of the Reserve Bank of India Act, the Bank has the sole right to issue bank notes of all denominations. The distribution of one rupee notes and coins and small coins all over the country is undertaken by the Reserve Bank as agent of the government. The Reserve Bank has a separate Issue Department which is entrusted with the issue of currency notes. The assets and liabilities of the Issue Department are kept separate from those of the Banking Department. Monetary authority The Reserve Bank of India is the main monetary authority of the country and beside that the central bank acts as the bank of the national and state governments. It formulates, implements and monitors the monetary policy as well as it has to ensure an adequate flow of credit to productive sectors. Regulator and supervisor of the financial system The institution is also the regulator and supervisor of the financial system and prescribes broad parameters of banking operations within which the country’s banking and financial system functions. Its objectives are to maintain public confidence in the system, protect depositors’ interest and provide cost-effective banking services to the public. The Banking Ombudsman Scheme has been formulated by the Reserve Bank of India (RBI) for effective addressing of complaints by bank customers. The RBI controls the monetary supply, monitors economic indicators like the gross domestic product and has to decide the design of the rupee banknotes as well as coins. Managerial of exchange control-The central bank manages to reach the goals of the Foreign Exchange Management Act, 1999. Objective: to facilitate external trade and payment and promote orderly development and maintenance of foreign exchange  market in India. Issuer of currency- The bank issues and exchanges or destroys currency notes and coins that are not fit for circulation. The objectives are giving the public adequate supply of currency of good quality and to provide loans to commercial banks to maintain or improve the GDP. The basic objectives of RBI are to issue bank notes, to maintain the currency and credit system of the country to utilize it in its best advantage, and to maintain the reserves. RBI maintains the economic structure of the country so that it can achieve the objective of price stability as well as economic development, because both objectives are diverse in themselves. Banker of Banks- RBI also works as a central bank where commercial banks are account holders and can deposit money.RBI maintains banking accounts of all scheduled banks.[30] Commercial banks create credit. It is the duty of the RBI to control the credit through the CRR, bank rate and open market operations. As banker’s bank, the RBI facilitates the clearing of cheques between the commercial banks and helps inter-bank transfer of funds. It can grant financial accommodation to schedule banks. It acts as the lender of the last resort by providing emergency advances to the banks. It supervises the functioning of the commercial banks and take action against it if need arises. Developmental role- The central bank has to perform a wide range of promotional functions to support national objectives and industries.[8] The RBI faces a lot of inter-sectoral and local inflation-related problems. Some of this problems are results of the dominant part of the public sector. Related functions-The RBI is also a banker to the government and performs merchant banking function for the central and the state governments. It also acts as their banker. The National Housing Bank (NHB) was established in 1988 to promote private real estate acquisition. The institution maintains banking accounts of all scheduled banks, too. RBI on 7 August 2012 said that Indian banking system is resilient enough to face the stress caused by the drought like situation because of poor monsoon this year.

Patterns of World History Vol 1

â€Å"Humans and Ideas† Some of the most powerful ideas humans developed during early divination of 3000 BCE to 618 CE have been about techniques to improve living. New technological ideas from the invention of the wheel to the hand crank pump have transformed how millions of people live. The way technological ideas have accumulated over time and the effects they have had on society is one of the main themes of world history. Shortly before 3000 BCE, Mesopotamians invented a technological idea which ended in a writing system called cuneiform that increased communication, record keeping, and abstract thought.Through symbols written on wet clay tablets that represented objects and sounds, history could be recorded for the first time. Writing was a major expansion of the conceptual horizon of humankind that reached back to the first flaked stones, ornaments, figurines, and cave paintings in the Paleolithic (Von Sivers 44). Early metallurgists discovered that by adding tin to copp er they were able to make bronze which was much harder than copper and provided a sharper cutting edge which was the start of the Bronze Age (Lecture).By 2800 BCE Sumer entered into what is described as the protoliterate period where scribes would work with pictograms and official seals but there was still no official written language (Lecture). Harappan cities were unique to the 1700’s BCE due to the meticulously planned grid-like design that included a most elaborate urban sewer system for ancient times. Remarkably straight, brick paved streets ran in north/south, east/west axes forming square blocks of public buildings, temples, and markets in convenient locations.Houses had brick-lined indoor wells and primitive toilets emptying into terra-cotta cesspits whose overflow connected to the city’s drains and sewers (Von Sivers 80). Located several miles up the Sabarmati River from the Gulf of Khambat, Lothal was a large, perhaps the chief, of all trading seaports around 1700 BCE. Lothal central structure is an enormous basin, approximately 120 feet long and 70 feet wide. The location of Lothal on the Arabian Sea indicates a link between Harappan cities and trade that would have reached Mesopotamia and possibly Egypt.Lothal was also a famous regional craft center, with micro beads used for decorative craft items and jewelry as its chief product for internal trade and export (Von Sivers 80). Around 1700 BCE, the chariot and composite bow made their entry into the Middle East and eastern Mediterranean region, transforming armies who previously relied solely on foot soldiers. Black smiths mastered the art of iron making and incorporated iron into their chariot armies, in the form of swords, helmets, and protective armor (Von Sivers 53).The Shang Dynasty used the horse to drive chariots, which transformed the Chinese warfare for transportation, which linked disparate regions of China and helped the Shang to expand. It was a featured in art and poetry a nd thus offered a new symbol for artist and poets to work with. It will also link China to nomadic horse people from the north and west (Von Sivers 110). The people in Meroe mined, smelted, and forged iron which they were the first to do so in sub-Saharan Africa. The craft of iron smelting evolved gradually in Hittite Anatolia during several centuries after 1500 BCE.The possible spread of iron-working sills from the Middle East to Africa has not been satisfactorily proved. Iron workers in African villages adapted iron-making to local village circumstances. The production of iron, or greater import was the knowledge f how to forge the bloom-the combination of raw iron and slag- into an iron- carbon allow that was neither too soft nor too brittle (Von Sivers 165). Chariots and bows were introduced to the Shan army between 1300-1200 BCE. Around 1200 BCE, The Olmec crafted figurines, mask of clays, and made figurines from jade and serpentine.The Olmec heads were carved from 18 ton block s of basalt that were quarried 70 miles away from San Lorenzo. Large groups of workers shouldered beams from which the basalt blocks, weighing 18 tons on average, hung in slings. They carried these blocks to the coast and shipped them to San Lorenzo on rafts. There, sculptors fashioned the blocks into fierce-looking, helmeted heads, kneeling or sitting figures, and animal statues (Von Sivers 145). The Lydians are notable for having created in 615 BCE the first minted money in world history, coins made of silver and gold and used in trade (Von Sivers 199).The Achaemenids created an elaborate system of roads known as the royal roads around 550 BCE for communication and transportation of troops and trade. The Persian Empire in particular covered vast amounts of land, from Anatolia to Egypt and Mesopotamia, to modern day Afghanistan. The Persian Empire was both centralized and decentralized. One centralized aspect, as revealed by the roads, was the need to pay taxes and tribute to the s hahinshah, the emperor. Even more revealing is the style of the Persian roads, with distance markers at regular intervals, inns and depots indicating the sophistication of the Persian infrastructure.The centralization of the empire is further revealed by the regulation that local parts of the road had to be maintained by the local governors, appointed by the emperor; thus even to the local level the emperor had influe nce (Von Sivers 200). The Achaemenids achieved their conquests with the help of lightly armed; highly mobile mounted archers as well as heavily armored, slow-moving cataphracts-horsemen with protective armor consisting of iron scales sewn on leather shirts. Quilts and iron scales protected the horses. The archers fought with composite bows and the cataphracts, with 5-foot long, iron-tipped lances for thrusting.Infantry soldiers armed with bows, arrows, shields, and javelins provided support for the cavalry, complementing its tank-like thrust (Von Sivers 200). The Well- Field System was an attempt to untangle the more confusing aspects of land arrangement around 500 BCE. The Zhou was the first among many dynasties to attempt to impose a uniform system of land tenure in China. Each square Li(one li is about one-third of a mile), consisting of 900 mou(each mou is approximately one-sixth of an acre) was divided into a grid of nine plots.Individual families would each work one of the eight outside plots while the middle one would be farmed in common for the taxes and rents owed the landowner or local officials (Von Sivers 117). In the 5th Century BCE, sculptors began to explore physical movement, emotion, and individual character by Greek Painting and Sculpture. Greek vase paintings and sculptures achieved a remarkable wide range, from figures exerting themselves in their chosen sports to serene models of human beauty.Greek sculptors and painters abandoned symbolism and instead, embraced realism as their style of representation in which we call today p hotographic representation (Von Sivers 229). Craftspeople from the Chavin de’ Hauntar around 500 BCE made beads, pendants, stone tools and leather goods, but pioneered new techniques combining the wool from llamas with cotton to create a new blended cloth. They decorated it using new methods of dyeing and painting. Goldsmiths demised new methods of soldering and alloying gold and silver to make large ornamental objects.Small objects, such as golden headbands, ear spools, beads, and pins, signified prestige and wealth. Gold artifacts found in the graves of the wealthy attest to the value residents of Chavin placed on gold (Von Sivers 144). What technical and cultural development allowed the people of the Lapita culture to spread throughout the Pacific Islands? 500 BCE-200 BCE- The Polynesian Islands were settled in part due to sail and paddle-driven canoes, which were further improved by the addition of outriggers or double hulls.These boats improvements allowed the Polynesian s to sail further and reach some of the more distant islands. Cultural developments included the ability to retain elaborate, detailed mental maps of islands, ability to read wind patterns and currents, and retention of celestial information that allowed for navigation (Von Sivers ). The Silk Road was an overland trade routes that connected eastern and western Eurasia, beginning at the end of the fourth century BCE (Von Sivers 286).Mayans developed writing that was a complex combination of glyphic and syllabic script as early as 400-300 BCE. Mayan writing is a glyphic as well as a syllabic script, numbering some 800 signs. It is structurally similar to Sumerian cuneiform and Egyptian hieroglyphic. The glyphic part consists of pictograms, one-word images of the most essential features of what is to be depicted. Glyphs as syllables consist of one, two, or three of syllabic glyphs, or syllabaries, are pronounced as a series of syllables.Given the mixture of pictograms and syllabaries, which is potentially immense, the complexity of Mayan writing appeared for a long time to be an insuperable obstacle to any effort at deciphering (Von Sivers 182). Around 300 BCE, The Upanishadic writers, or which one hundred are known, thought that the Vedic religion had become too distracted due to the thousands of gods. The Upanishads instead sought a monist, rather that polytheistic approach, and sought for a first principle, a universal truth that did not require the worship of many different gods.The Upanishadic writers were hermits who wanted to reach unity with the universal self, which would remove them from the cycle of rebirth and redeath that characterized earthly life. Salvation in this system was moksha, escape from reincarnation. This salvation was achieved through meditation and brief aphorisms becoming a vital part of a new evolving tradition (Von Sivers 248). Around 221 BCE, the Qin Shi Huangdi, the first emperor of the Qin, accomplished a significant part of empir e and state building.These are several accomplishments of Shi Huangdi to include: building the Great Wall of China that was massive project stretching over 1400 miles to safeguard against attacks by nomadic people in the north; standardized weights, measures, and coinage; building roads, canals, irrigation, water conservancy projects; his tomb with life-sized warriors; use of conscripted labor; and the implementation of Legalism as the primary philosophy of the realm. Each of these was designed primarily to increase the centralized power of the Qin leader and his state.Babylonians were great mathematicians, who worked fractions, whole numbers and square roots as well as some of the elementary theorems of geometry (Lecture). Starting from the foundations of the Sumerians, the Babylonians made advances in arithmetic, geometry, and algebra. Buddhism, the most profound intellectual influences from India on the surrounding regions was in science and mathematics. During the period from th e second century BCE until the second century CE India was an importer of scientific and mathematical concepts from the Greco-Roman and Persian spheres.Greek geometry, made its way into northern India during this time. Concepts of Indian health regimens-some involving yoga discipline-along with the vast body of Indian medicine, with its extensive knowledge of herbal remedies, also seem to have moved west. In the area of mathematics and astronomy an important synthesis of ideas took place in the developing the first Indian calendars, which were based on the lunar months, through a year consisted of six seasons and an intercalary period was inserted every 30 months to make up the difference with the solar year.The Indians then adopted the calendar of the eastern Mediterranean and southwest Asia, which had a 7 –day week, a 24-hour day, and a 365-day solar year-along with the 12 zodiacal signs of the Greco-Roman world (Von Sivers 264). The earthenware produced during the Tang dyn asty 618 CE is among the most coveted in the world today. Perhaps even more impressive, by this time, too, artisans were producing a kind of â€Å"proto-porcelain† that, with increasing refinement, would be know in the succeeding centuries to the outside world as â€Å"china† (Von Sivers 284).Throughout history, humans have adapted their ideas to their environment and learned to overcome obstacles, thus paving the way for new elements of technology. Humans expressed themselves and communicated with one another in sophisticated ways through paintings, sculptures, and the decorative arts as well as writing, construction, and metals. Of more recent, humans invented writing systems that gave birth to many forms of literature. Humans have wrestled with ideas and beliefs regarding technology.

Unit 14 – Describe the Role of Two Other Professionals

E8 describe the role of two other professionals who support the needs of children with special needs and their families The other two professionals who support the needs of children with special needs and their families are Speech therapist: Speech therapists are other professionals who work closely with parents, carers and other professionals such as teachers, nurses, occupational therapists and doctor’s in order to improve the speech and language problem of the children. Evaluation by a certified speech-language pathologist can help determine if your child is having difficulties. Speech-language therapy is the treatment for most kids with speech and/or language disorders. † (Speech Language Therapy, 2012) The major roles of a speech therapist are to identify children’s developmental speech and communication problems. They access in treating problems that are caused due to cleft palate or disorders and implementing and revising treatment programmes.They also supp ort children by working one to one with them, calculating the children’s progress and most importantly maintaining confidentiality. Lastly, speech therapists support the families of children with special needs by making them aware of the problem, giving them information, referring them to specialists and informing them regarding their children’s progress. Physiotherapist: Physiotherapists are other professionals who help treat people of all ages with physical problems caused by illness accident or ageing, for example: low muscle tone, posture etc.Physiotherapists support children with special needs by evaluating the problems of the child’s problem, improving their breathing to avoid any malfunction, helps slow down the bad effects that are caused by disease and teach the children various exercises for their bodies. â€Å"Physiotherapists are probably the best known of the therapists who work with children with special needs. They use exercises to help their pat ients gain and keep the best possible use of their bodies. (A Special Child in The Family, 2012) Physiotherapists also support the families by providing information about their children and also teaching them various exercises that they could do at home with their children. They also support by giving them information about how to handle their children, for example: how to lift things without straining your back. http://www. specialchild. co. uk/therapists. htm http://kidshealth. org/parent/system/ill/speech_therapy. html

Welfare reform and not being able to survive on current minimum wage Essay

Welfare reform and not being able to survive on current minimum wage - Essay Example These were the first laws to recognize the overtime pay policies, eight-hour workday, and minimum wages for workers. A century later, there has been a lot of criticisms on the impact and effects of these minimum wages in America. Ehrenreich (3) argue that â€Å"minimum wages is a contributing factor to inflation, unemployment, and high prices†. On the other hand, other people believe that minimum wages play a role in protecting the rights and welfare of workers. Ehrenreich (1) is one of the people who argue against the establishment of minimum wages. She argues that by creation of a minimum wage, the government and business organizations are exploiting the society. This is because the minimum wages established by the government cannot help an individual to live comfortably in the society (Ehrenreich, 16). For example, the current minimum wages in United States is 7.50 dollars per hour. Ehrenreich (7) explains that this amount of money is very little, and it cannot make a person to live comfortably in any States, within America. For example, this amount of money cannot pay a nice two bed roomed house in United States. This is for an individual who is working for about 40 hours per week. Ehrenreich (17) argues that the â€Å"group of people who are vulnerable, and greatly affected by this concept of minimum wages are single mothers†. These are women who are alone, and they are forced to carter for the need of their children. The 7.50 m inimum wages is not sufficient to help these women carter for their needs. It is because they lack time to seek other works, or work for overtime, for purposes of supplementing their incomes. This is because they have to carter for the needs of their offspring’s, and hence they are forced to leave work early. In fact, Ehrenreich (12) explains that â€Å"most employers normally complain that the major problem they

I just need you to paraphrase Essay Example | Topics and Well Written Essays - 750 words

I just need you to paraphrase - Essay Example The profession requires nurses to be able to deal with emergency cases, on-call duties and extended working hours, as well as be able to deal with emotional aspects of patients as well as their families. A good nurse needs to be able to give patients consistent moral support, take care of their needs and advocate on behalf of their patients. All of these tasks and requirements mean that a nurse must be empathetic, mentally prepared, are physically able to handle long hours and show professionalism always. There are skills needed when pursuing a nursing career. A nurse is required to provide care for people of all ages and background, ensure that patients are comfortable and ensure that all their needs are addressed (Daniel 2011, p. 57-63). Communication and observation are crucial to good nursing. Listening and being constantly alert to changes in a patient’s condition and the implications are also other important aspects. Having the ability to work as part of a team is a qual ity that every nurse should possess. A nurse one is always part of a multidisciplinary team that includes doctors, pharmacists, dentists and many more and should be able to relate and easily work with the various specialists to solve a particular problem (Strauhair 2012, p. 162-167). Additionally, a nurse needs to know how to deal with emotionally charged situations. Nursing sometimes involves managing distress; whereby one wills at various times to help the patients and their families in solving their problems. In this case, a nurse should be able to strongly and professionally handle such situations without getting emotionally involved. There are certain right values and behaviours required in the nursing career. They are defined as the 6Cs, which include care, compassion, competence, communication, courage and commitment. Care is a vital element in nursing and as patients requires it in their daily life. Compassion is shown by a nurse towards a patient and includes sympathy, resp ect and dignity. Competence refers to the ability of a nurse to comprehend both the health and social needs of a patient. With regard to this, nurses’ expertise, clinical and technical knowledge required for quality delivery of information and healthcare treatment requires research and evidence (Neil and Katherine 2009, p. 16-17). Communication is essential to caring relationships and teamwork as it helps in ensuring that the nurse is able to understand, inquire about and take care of the patient’s condition. Commitment and courage are very important in nursing as they guide the nurses in their duties and enable them to work diligently and embrace new ways of working (Straughair 2011, p. 162-164). The concept of compassion is an essential virtue and one that is needed for one to qualify as a professional nurse. Ranges of contemporary political and professional literatures endorse the principal of compassion in nursing as a core and underpinning philosophy fundamental t o the profession. Compassion can be thought of as a type of love that requires critical self-reflection but also something that has a tremendous ability to that has an enormous power to increase the self-esteem of the patient. The duty of a nurse is to make sure that patients are not under unnecessary stress. These roles ensure that the concept of comp

Worker's compensation Case Study Example | Topics and Well Written Essays - 750 words

Worker's compensation - Case Study Example The workers’ compensation law favors workers’ case and employers feel cheated as the law does not allow them any leverage. The amendments in the law have given it more teeth, allowing employers to contest and put their case for fairer judgment. Spurlock asserts that employers’ spend considerable amount of money in promoting safety measures including training of employees, providing safety devices and even conducting drug and alcohol testing for workplace safety. Thus, they have legitimate reasons to get upset when the workers’ are awarded compensation unfairly as the injury occurs due workers’ violation of safety rules. He has analyzed safety misconduct defenses in the three states so that insurers and employers can anticipate the essential issues while raising the safety misconduct defense. In Kentucky, worker’s compensation statutory favors workers’ case and provides 15% reduction in compensation if the worker had failed to utilize the safety appliances or overlooked safety rules. Intoxication must be the primary proximate cause and employee’s culpability must prove ‘willful misconduct’ in order to strengthen the case of employers. Safety misconduct in Indiana provides complete affirmative defense for failing to use safety devices or obey safety rules. It also incorporates employees’ intoxication but does not emphasize on it being primary proximate cause and refers to ‘knowing’ of the rules. In Tennessee, the statute provides complete affirmative defense for intoxication, drug use or willful violation of safety rules. But it is silent on obeying safety rules pertaining to the use of safety devices and Tennessee’s courts have not found the non usage of safety devices as willful misconduct. In both the states, there is subtle importance that is placed on the proximate cause, especially in cases of intoxication for awarding or denying compensation to the workers. Spurlock article has analyzed multiple cases of workers’

Law enforcement 5 Essay Example | Topics and Well Written Essays - 500 words

Law enforcement 5 - Essay Example There are a number of considerable statistics related to domestic violence. One of the most notable recognitions is the potential that domestic violence incidents may ultimately lead to death. In this way it’s noted that 30% of all women murdered in the United States were murdered by intimates (Gaines 2011, p. 231). One of the primary recognitions is that in domestic violence incidents there is a strong tendency towards cyclical recurrence. These cyclical recurrences can then result in increased levels of violence that can potentially lead to death if police do not implement proper discretion. Another prominent consideration related to domestic violence is the Minneapolis Domestic Violence Experiment. Specifically, the Minneapolis domestic violence experiment argued that arrest was the most effective way deterring violence against women. The experiment considered statistics in Minneapolis within a six month time period. The findings compared â€Å"abusers who were either arrested, temporarily separated from their victims by the police, or given some sort of police counseling† (Lerman 1992, p. 217). The study indicated that only 10% of individuals who were arrested were repeat offenders. This is was the lowest rate among the three elements examined. While the Minneapolis Domestic Violence Experiment supports increased arrests, ultimately it seems that the most effective course of action is to not require that all individuals be arrested on domestic violence calls. While the Minneapolis Domestic Violence Experiment found that arrest was the most effective deterrent other studies have conflicted with these findings. Buzawa & Buzawa (1990, p. 150) indicated that there were significant disparities between forms and circumstances of domestic violence. Sherman himself, one of the contributors to the Minneapolis study, argued that it would be counter-productive to enact laws that demanded all individuals be arrested on domestic violence calls. While it

Introduction to Digital Marketing Essay Example | Topics and Well Written Essays - 3000 words

Introduction to Digital Marketing - Essay Example All corporations in one way or the other ensure the use of digital marketing techniques in their firm for creating awareness amongst the target market. The primary reasons that it is the best option for creating awareness amongst the customers are that it is cost-effective provides the opportunity of reaching the customers globally and marketing activities can be easily personalized to meet the demands of the customers (Jae et al., 2008). It has even allowed the organizations to build effective relationships with the customers by developing a marketing mix compatible for online consumers. Social Media nowadays, Internet has become a vital part of everyone’s life and people are using it to run errands, contact friends, read the e-mails, gather information about various things and conduct various other activities online. From the Internet, everyone is expecting to have instant access to valuable and accurate information quickly. According to Zarella (2010), if a consumer is unab le to find information about a firm online, then it will be harmful to the firm as it will lose a potential customer for its business. With the rapid development of communication and information technologies, various new communication channels have emerged that are presenting a variety of alternatives to the firms for building long-lasting relationships with the customers. According to Harline, Mirrokni, and Sundararajan (2008), the majority of the organizations are becoming multiple channel operators which implies that they are extending their availability from single channel i.e. their websites to social networking sites i.e. social media.   This report stresses that in order to maintain the competitive edge in the market, it is vital for every organization to understand the changing dynamics of its target audience. In the last few years, the digital marketing has become an integral part of the marketing strategy and the marketing plan that does not incorporate it has difficulty in achieving its targeted goals. The organizations that do not cater the area of digital marketing tend to lose a huge chunk of potential target customers for their business. Since the customers are looking for information about the company’s products and services online, it is vital for the organization to enhance its presence on various platforms on the Internet and develop a well-thought and strategically designed social media marketing strategy that will help it in influencing both existing and potential customers. This paper makes a conclusion that as social media will keep on evolving in the future, it is mandatory for the organization to monitor the developments happening in this area and ensure that it is present on all online platforms so that it is instant access by the customers. It can be observed that at a gradual pace new social networking sites are emerging and organizations need to ensure that they have their online presence on all the social websites. With the help of an effective social media strategy, many organizations have been able to successfully expand into other areas and even develop long-lasting relationships with customers so that they remain loyal to the brand and the company.